In September, Rupert Murdoch's Star struck cricket's biggest television deal to secure Indian Premier League's (IPL) global media rights for $2.52 billion, which consolidated BCCI's position as the richest board in the world.
While Star India and Sony Pictures Networks India are the usual suspects, this time the difference is Mukesh Ambani-promoted Reliance Jio's bid for global consolidated TV and digital rights. As per the one BCCI official it can be roughly estimated that the per-match pay should be in the range of Rs 55-60 crore when the auction ends on Wednesday.
Another surprising factor on the first day of the bidding was the non-submission of bids by Google, Facebook, and YuppTV.
"Since Star has digital platform HotStar, they are unlikely to partner Facebook or Google".
The ₹6,032 crore bid has also created the record of ₹ 59.14 crores for the highest broadcast rights fee for any cricket match. While the closed bidding is a one-time process, the e-auction will allow the companies to file incremental bids (with fixed slabs) after each round till competitors pull out of the race.
While six companies showed intent to bid, only the three now involved in the bid process chose to bid actively. At 96 matches, it had worked out to Rs 43 crore per game. The day started with top GCR bid of Rs 4442 crore.
The participants got an hour to raise their bid, after every round, until 6PM.
With no conclusive outcome by the end of the second day of bidding, the auction has been carried forward to Wednesday, April 5 when bidding will resume at 11 am. The identity of the bidder is not revealed.
Former Director General of Police Ajit Singh will head BCCI's Anti-Corruption Unit, a media release from the Indian cricket board said on Saturday. In this scenario, Star will be left with IPL, ICC, Bangladesh and New Zealand Cricket rights.
The GCR comprises worldwide TV broadcast rights as well as digital rights for 102 matches (across three formats) that India will play at home in the next five years. For the 2019-2023 tenure, the base price for GTVRD is Rs 330 million, for ID is Rs 70 million and Rs 400 million for GCR.